Brainstorming a New Business Idea
Two aspiring entrepreneurs meet to discuss various potential business ideas, weighing their pros and cons, market demand, and initial feasibility.
两位有抱负的创业者会面，讨论各种潜在的商业理念，权衡它们的优缺点、市场需求和初步可行性。
对话
聆听并跟进对话
词汇
对话中的必备词汇和短语
niche
A niche is a specialized area or market segment that is small but has specific needs, like 'organic pet food' in the dialogue. Use it when discussing targeted business ideas to sound professional.
利基是一个小型但具有特定需求的专业领域或市场细分，例如对话中的 'organic pet food'。在讨论针对性商业想法时使用它，以听起来专业。
competition
Competition refers to other businesses or products offering similar services. In business talks, ask about it to evaluate an idea's viability, as in 'What about the competition?'
竞争指的是提供类似服务的其他企业或产品。在商业讨论中，询问它以评估一个想法的可行性，例如“What about the competition?”（竞争情况如何？）
differentiate
To differentiate means to make your product or service stand out from others. It's useful in brainstorming to explain how to gain an edge, like using unique features.
差异化意味着让您的产品或服务从他人中脱颖而出。在头脑风暴中，它有助于解释如何获得优势，例如使用独特的功能。
logistics
Logistics involves the practical details of managing operations like shipping and storage. Mention it when discussing challenges in physical products to show awareness of real-world issues.
物流涉及管理运输和存储等操作的实际细节。在讨论实体产品的挑战时提及它，以显示对现实问题的认识。
overhead
Overhead means ongoing business costs like rent or utilities, not directly tied to production. It's key for comparing ideas, as digital products have lower overhead.
间接费用指的是像租金或公用事业费这样的持续性业务成本，不直接与生产相关。它对于比较想法至关重要，因为数字产品具有更低的间接费用。
content marketing
Content marketing is promoting products through useful content like blogs or videos to attract customers. Use this term when planning low-cost promotion strategies for online businesses.
内容营销是通过博客或视频等有用内容推广产品以吸引客户。规划在线业务的低成本推广策略时使用此术语。
recurring revenue
Recurring revenue is income that repeats regularly, like from subscriptions. It's important for sustainable business models and often discussed in idea evaluations.
经常性收入是指定期重复出现的收入，例如来自订阅的收入。它对可持续的商业模式很重要，并在想法评估中经常被讨论。
scalability
Scalability is how easily a business can grow without proportional cost increases. Discuss it when assessing long-term potential of ideas like digital products.
可扩展性是指企业能够在不伴随比例成本增加的情况下轻松增长的能力。在评估数字产品等想法的长期潜力时，请讨论这一点。
关键句型
需要记住和练习的重要短语
What's been on your mind lately in terms of business ideas?
This is a casual way to start a brainstorming session, using 'on your mind' to mean 'thinking about.' It's useful for opening discussions on ideas; the preposition 'in terms of' specifies the topic. Practice for informal business chats.
这是开始头脑风暴会议的一种随意方式，使用 'on your mind' 表示 '正在思考'。它有助于开启关于想法的讨论；介词 'in terms of' 指定了主题。适合非正式商业聊天的练习。
That's an interesting niche.
This sentence acknowledges a good idea positively. 'Niche' is a noun here; use it to show interest in specialized markets. It's practical for responding in idea-sharing conversations to keep dialogue flowing.
这个句子积极地认可了一个好主意。这里“Niche”是一个名词；用它来表达对专业市场的兴趣。在分享想法的对话中回应时很实用，能保持对话的流畅性。
We could differentiate ourselves with hyper-customized options.
This uses 'could' for suggestions and 'differentiate ourselves' to mean stand out. The structure 'with [method]' explains how. Useful for proposing unique features in business planning; emphasizes strategy.
这使用了'could'来表示建议，以及'differentiate ourselves'来表示脱颖而出。结构'with [method]'解释了如何做。在商业规划中提出独特功能很有用；强调战略。
What about the logistics, though?
This questions potential challenges using 'what about' for raising concerns, and 'though' adds contrast. It's a common pattern in debates to balance pros and cons; ideal for realistic business discussions.
这使用'what about'来提出担忧，从而质疑潜在挑战，而'though'添加了对比。这是辩论中平衡利弊的常见模式；非常适合现实的商业讨论。
The overhead is much lower.
Here, 'the overhead is' states a fact about costs, with 'much lower' for comparison. Use comparative structures like this when evaluating business models; helpful for weighing digital vs. physical products.
在这里，'the overhead is' 陈述了关于成本的事实，'much lower' 用于比较。在评估商业模式时，使用这样的比较结构；有助于权衡数字产品与物理产品。
The key would be establishing ourselves as experts.
This conditional 'would be' suggests importance, with 'establishing' as a gerund. It's useful for highlighting strategies like marketing; practice for explaining success factors in entrepreneurship talks.
这个条件式的 'would be' 暗示重要性，其中 'establishing' 是动名词。这对于突出像营销这样的策略很有用；练习用于在创业演讲中解释成功因素。
Both have their pros and cons.
This summarizes balanced views using 'pros and cons' for advantages/disadvantages. The structure 'have their [noun]' is general; very practical for concluding idea comparisons in meetings.
这使用'pros and cons'来总结平衡观点，表示优缺点。'have their [noun]'结构很通用；在会议中总结想法比较非常实用。
Let's do some more market research on both.
'Let's do' suggests collaborative action, with 'some more' indicating continuation. Use imperative 'let's' for team proposals; essential for next steps in business brainstorming to sound proactive.
'Let's do' 暗示协作行动，'some more' 表示延续。在团队提案中使用祈使 'let's'；在商业头脑风暴的下一步中听起来主动是必不可少的。